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Business Writing: What Works, What Won't, by Wilma Davidson
Ebook Free Business Writing: What Works, What Won't, by Wilma Davidson
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A thorough, accessible, and results-oriented guidebook intended for today's business environment, Business Writing: What Works, What Won't offers the first and last word on writing memos, business letters, reports, and all other kinds of business documents. Wilma Davidson, a veteran corporate writing coach whose clients have included M&M Mars, Johnson & Johnson, Anheuser-Busch, and several other Fortune 500 companies, uses clear and memorable examples, charts, cartoons, and anecdotes to convey exactly what succeeds--and what fails--in written business communication.
This new edition of Business Writing has been fully revised and updated to cover e-mail, Palm Pilots, and the latest in word processor technology. It will be an indispensable reference for all students of business and management--a book that answers questions about style, provides guidance in matters of grammar, and reveals countless insights about writing with precision, confidence, humor, and eye-catching effectiveness.
- Sales Rank: #111588 in Books
- Published on: 2001-05
- Released on: 1994-08-15
- Original language: English
- Number of items: 1
- Dimensions: 9.05" h x .88" w x 6.96" l, 1.10 pounds
- Binding: Paperback
- 320 pages
From Library Journal
Business writing manuals tend to fall into two traps. One is dwelling on how much business people hate to write because of bad teachers in school (no one wants to admit that writing takes thinking). The other is inconsistency in tone-trying to use everyday business language but lapsing into quoting Shakespeare in Latin. This book avoids both traps. It has a good format for use in seminars and classes: Chapters are short and contain exercises and examples, humor, and illustrations to make their points clear and memorable. This book suggests some useful activities that don't often appear in similar manuals, such as clustering and writing dialog to get started, and wisely emphasizes getting the first draft done before doing any editing. Davidson is a 15-year veteran of teaching writing seminars in the corporate world for such companies as AT&T and Johnson & Johnson. Her manual is appropriate for public, academic, and corporate libraries.
Nancy Shires, East Carolina Univ., Greenville, N.C.
Copyright 1994 Reed Business Information, Inc.
From the Back Cover
Do your business memos get the results you want? Do you panic when it's time to write the year-end sales report, or that deal-clinching letter to a potential client? If so, you're not alone. Like you, many people who write on the job feel unsure about their skills, and wish there were simple guidelines for getting started and expressing themselves in winning ways. This practical, fun, confidence-boosting guide offers exactly those guidelines. Author Wilma Davidson shares her fifteen years of experience as a corporate writing coach, delivering the essential information, motivation, and inspiration needed to write more effectively on the job. Using dozens of sample letters, memos, and other real-office documents, plus engaging exercises and copious illustrations, Davidson covers every aspect of business writing, from conquering writer's block, to revising first drafts, to finessing the finer points of structure, argument, and style.
About the Author
Wilma Davidson, Ed. D., is a writing and presentation-skills coach. Her clients include corporations throughout the Fortune 500. She lives in East Greenwich, Rhode Island, and Longboat Key, Florida.
Most helpful customer reviews
2 of 2 people found the following review helpful.
Business Writers: It's a Keeper!
By M. Petras
For me, Business Writing: What Works, What Won't is a highlighted keeper. As a Professional Writing major, I need to know how to write results-oriented business documents and this book teaches "how"--- with a flair.
Taught are ways to get messages across in a professional and sincere tone. Dr. Davidson gives us permission to replace worn-out clichés with sincere words. A "monkey see, monkey write" society is the easy way, but not the most actionable way. As Dr. Davidson suggests in the book, a supportive work climate is a more productive work climate. This is a message that is needed in today's stress-filled, power-hungry workplace. We can whistle while we work, and we can get things done...effectively. Not only does this book offer ideas on creating a sincere, authentic tone, there are also ways to help business writers become concise, complete and clear. We can achieve this through our writing and in the visual presentations or our documents. For those of us with a creative bone and a bit of computer proficiency ---providing "eye candy" makes business writing fun.Other text highlights include:
· Most frequently misspelled words - p 191 is a favorite carton caption
· Forming plural words - love the poem on p 213
· Getting rid of sentence clutter/"unsmothering" words - and the fun captions on pages 105-07
This book is a keeper, too, because it's different from other business books out there - it's full of cartoons and humorous examples. Business Writing: What Works, What Won't doesn't only tell, it shows.
10 of 10 people found the following review helpful.
The Book Does Work
By Glenn Gallagher
Business Writing: What Works, What Won't is a business writing book that indeed does work very well. The author gets right to the point and gives just the right amount of information on most business writing aspects, with a terrific section on e-mail and letters. She uses humor throughout the guide, making an otherwise dry subject more entertaining. More importantly, the book is full of useful examples that illustrate the rule, technique, or principle discussed. For example, she doesn't just urge the reader to use the active voice, she includes almost a dozen examples of the proper way to use the active voice (and avoid the passive voice). Highly recommended.
1 of 3 people found the following review helpful.
Great buy
By Vermonter16
This is actually one of the best business related books I have ever read because of how helpful and straight-forward the content is. I had Davidson as my professor and the way the book helps you to overcome any issues with writing for business is the best. I have recommended it to many friends too! This was a great price for an excellent buy! Definitely a keeper!
However, I was not completely satisfied with this product considering what I received was not what I ordered! It was a completely different edition than what was discussed in the comments and such on the product. The book did come very quickly and I was happy about that but I had to purchase another book because this was not the correct book I purchased online from this buyer. So just watch that Amazon sends you the correct edition!
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